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The Couch Life of a Modern Jacques Cousteau

But what if I fail?

That question is one of the biggest obstacles we face in our lives. That fear of not being good enough or smart enough or strong enough suffocates us and stomps out our ability to achieve our dreams. As children, we had high hopes and extreme visions for what we would do with our lives. Some of us wanted to be astronauts. Others wanted to be chefs, or doctors, or dog trainers. But at some point, out of fear of the unknown, many of us abandon our dreams and opt for something more “secure”. Instead of shooting for the stars, we decide to take the safer path in order to avoid the risk of falling up short.

On a recent Lovesac business trip to Salt Lake City I sat down with Brent Andersen, the founder of the Loveland Living Planet Aquarium. After talking with Brent for a few minutes, I quickly realized he was not one of those people who took the safe road in life. Brent spent his childhood couch life being deeply inspired by  Jacques Cousteau and his underwater adventures. He created a strategy to build a chain of aquariums and a research vessel. His purpose: to help educate the world on our fragile ecosystem, with the notion that: “We are all connected,” and that we need to understand that.

Two entrepreneurs for the price of one.

Brent Andersen and myself at the Living Planet Aquarium in Utah.

Brent is an entrepreneur’s entrepreneur. Even in the face of every possible adversity, he pushed forward to achieve his ultimate vision.  As an entrepreneur Brent shared four things that were key to his ultimate success. 1. Think big 2. Persevere, no matter the cost. 3. Surround yourself with smart people, and other entrepreneurs. 4. Once you arrive, keep going.

His next step? Hopefully to take his dream to the next level, building more aquariums, and linking them with a network of exploratory ocean vessels roaming the world making new discoveries. Sound too ambitious? Too fantastic? It is. And that’s why I love this guy. The next Jacques Cousteau, and an inspiration to us all.

–Shawny
Founder, LOVESAC